I recently finished up as the Head of Brand and Creative at MuseWorks Labs working on BWAYX.com, the premiere destination for Broadway digital collectibles, as we reached the end of our funding runway.

I'm currently taking on interesting projects as Fractional Creative Leader at Studio Josef, a design-driven creative consultancy I founded to help clients build the future.

Before, I was a Group Creative Director at BCW Global where we built an agile and resilient creative team while helping the post-merger agency and its clients navigate the COVID-19 pandemic, a global economic crisis, a US presidential election, and historic social change. I left at the end of 2021 to build the future.

I was previously a creative director at Edelman, where we transformed the largest PR firm in the world into an award-winning creative agency – building a global creative practice rooted in earned thinking; attracting a network of creatives and unique collaborators across the agency; and incubating new product offerings and teams that redefined the agency’s identity.

I’ve also worked with Novio, Eleven (now Mekanism), and Bedrock Brands (acquired by EY).

Swing by my home café – Martinez Espresso – to take a peek at what I’m brewing lately.

For awards please see my LinkedIn.